Madeleine MilneOct 6, 20221 min readEven Google is wising up to the power of human discussionAnnounced last week, Google will be including discussion and forum posts on certain topics in their search results - big news for any...
Madeleine MilneJun 10, 20223 min readHow do you know if community is right for your company? Three key things to consider before you dive in So, you’ve understood the benefits of developing a community strategy for your brand and...
Madeleine MilneMay 18, 20222 min readLurkers: Silent but livelyOrganisations often fret about how many “lurkers” reside in their online community. This means people who are signed up but do not...
Madeleine MilneMay 9, 20223 min readSeven reasons why community is going to sharpen your competitive edge in 2022 and beyondWith a background in membership and subscription businesses, I love communities. They’re the nearest thing I’ve ever seen to a silver...